MARKETING & CAMPAIGNS
Adequate language and outstanding appearance are key to success when designing innovative marketing concepts and precisely putting them into practice. Emotion and authenticity add the necessary charm to your campaign. To this end, we take into account the latest insights from consumer research, neuroscience and mental concepts when planning your campaign which reflects in its implementation.
In order to have your message authentically interpreted and to take your target groups on a multi-sensory journey, direct points of contact are essential. As specialists for personal encounters and emotional bridging with brands, products, services and personalities, we strive to turn your message and appearance into an effective and lasting experience by means of promotions, samplings, road shows or special events.
Grand illusion creates a smile
During Christmas time the main station Salzburg was transformed into a „christmas entrance“. We had the overall responsibility for creation and implementation of seven winter scenes which were displayed on a surface of 31 x 14 meters. „During Christmas time this project should create a warm atmosphere at the main station Salzburg and its forecourt . I hope we were to inspire the people and to bring a Christmas smile to their faces.“ the general manager of the ÖBB Immobilien GmbH.
Multimedia marketing measures and cross-media campaigns provide the greatest possible reach. No matter if you need help with creating professional websites, individual micro-sites, innovative apps, informative newsletters or the targeted use of social networks – luna digital power designs your individual digital footprint providing the full range of services from graphic realization to programming and maintenance. At luna digital power we create unusual and extraordinary social media campaigns that catch people’s attention and thus improve the reputation and popularity of our client’s products or services. All measures are being completed whilst constantly monitoring their effectiveness.
Social Media LG Electronics Switzerland
luna is responsible for the social media appearance of LG Electronics Switzerland. The broad portfolio includes the development of an online strategy, the creation of activation campaigns as well as the preparation of editorial plans and the community management. Creative online activities increase the interest and enhance customer relations. Moreover the targeted application of online marketing campaigns addresses a broad spectrum of potential customers and provides the possibility to gain new brand ambassadors. Ongoing monitoring and periodic analysis enable actions on time and are an important part of successful online marketing strategies.
"COMMUNICATION WORKS FOR THOSE WHO WORK AT IT."
To ensure your business or organization is recognized, we conceive and develop your external and internal brand appearance. In line with your corporate identity, luna will design expressive eye-catchers and turn your folders, brochures, banners, mailings and giveaways into a true work of art. The art of constantly developing high quality, lies in the detail.
Corporate Social Responsibility
"Special people, special moments“ - the Life Award is a unique distinction for people with disabilities who stand out through their achievements, and an award to honor ambassadors, projects members and companies taking inspiring measures to improve accessibility. The Life Award is an internationally recognized award reflecting the significance of living equality. Together with a team of experts, luna is engaged in all content-related aspects and handles all phases of project management including the final Life Award gala evening, which forms the highlight of the yearly award. We would be privileged to support and assist you with your corporate responsibility project aiming at social, economic or ecological objectives.
Event branding activities
Since 2015 luna manages all event-specific branding activities of the Tiroler Tageszeitung. All public appearances of the „Tiroler Tageszeitung“ in Tyrol, business events in Vienna as well as the employment of promoters are exclusively operated by luna. Service tools as advertising materials and warehouse logistics, online booking systems and professional reportings enable a smooth operation of every single project.